Times Square & Theater District Florist

Alaric Flower Design is a luxury florist delivering to Times Square and the Theater District, serving ZIP code 10036. Our studio on the Upper West Side designs every arrangement by hand, and our own couriers bring it directly to hotels, theaters, restaurants and residences throughout this block of Midtown West, from Eighth Avenue to the Broadway corridor and up through the 40s and 50s.

This is a neighborhood built around performance, hospitality and the moment of arrival. Flowers here carry that weight, whether a showstopper bouquet for a cast member after opening night, a suite arrangement for a headlining guest at the Hotel Edison or a table centerpiece for a pre-theater dinner at Sardi's. We design for the setting and the occasion, not a catalog page.

Events, performances and celebrations in the Theater District

The Theater District holds some of the most storied rooms in New York for flowers to enter. We deliver to opening-night celebrations and cast parties at Broadway houses, including the New Amsterdam Theatre, and to Radio City Music Hall for major productions and private events. For corporate receptions, award ceremonies and gala dinners, we cover hotels throughout the area, including the Hotel Edison and The Knickerbocker Hotel. Weddings and bar and bat mitzvah celebrations at venues across 10036 are a regular part of our event work. For more, see our wedding flowers and private event flowers pages. For adjacent neighborhoods, see our pages for Hell's Kitchen and Midtown Manhattan.

Same-day flower delivery in Times Square and the Theater District: common questions

Do you offer same-day flower delivery in the Theater District?

Yes. Order by 2pm ET and we deliver the same day anywhere in the Theater District and Times Square area. Manhattan delivery is a flat $20, added to the price of the arrangement. Our couriers know the hotels, stage doors and service entrances throughout 10036 and deliver on schedule even during peak show times.

Can you deliver opening-night bouquets to a Broadway theater?

Yes. Opening-night flowers, cast gifts and performance bouquets are one of the things we do best. We coordinate with the house manager or stage door to time the delivery for the right moment, before curtain or after the final bow. Order early in the day for the best availability on large or custom pieces.

Can you deliver directly to a hotel room or suite in Times Square?

Yes. We deliver suite arrangements, welcome flowers and VIP gifts to hotels across the Theater District, including the Hotel Edison and The Knickerbocker Hotel, and we coordinate with front desks to confirm room number and arrival time in advance.

How much do arrangements cost?

Arrangements start at $85 for a single white orchid, with a designer's choice bouquet from $100. Most clients order in the $175 to $200 range; our luxury tier starts at $375. Delivery is an additional flat $20 in Manhattan.

Can you deliver to a restaurant or event space for a private dinner?

Yes. We design and deliver table arrangements and centerpieces for private dinners, corporate events and celebrations at restaurants and event spaces across the Theater District, including Sardi's. For full event coordination, see our corporate flower delivery page.

Which ZIP code does the Theater District cover?

Times Square and the Theater District sit primarily in ZIP code 10036, covering the Broadway corridor from the upper 30s through the mid-50s between Seventh and Eighth Avenues. We also serve adjacent areas in Midtown Manhattan.

Order Theater District flower delivery:
Phone: +1 (212) 308-3794
Email: info@alaricflowers.com
Web: www.alaricflowers.com