Artisan chocolates, macarons, and thoughtful keepsakes, delivered by hand across New York.
Same-day flower delivery across the Upper West Side — order by 2pm.
Alaric Flowers is at 54 West 70th Street on the Upper West Side — half a block from Central Park, steps from Lincoln Center, and in the heart of one of New York's most culturally rich neighborhoods. We've been the go-to florist for this neighborhood precisely because we understand what it needs: considered design, same-day speed, and a studio that actually knows its flowers.
54 West 70th Street — our studio
The studio sits on a quiet block between Central Park West and Columbus Avenue, which means we're genuinely local to the neighborhood we serve. When you order from Alaric, you're ordering from a studio that's a short walk from your apartment, not a warehouse in the outer boroughs dispatching generic bouquets.
Our proximity to the New York flower market means we can turn over fresh stems daily. That matters enormously for quality. Flowers that arrive at your door today left the market this morning — not two days ago.
Lincoln Center and the Met Opera
Lincoln Center is three blocks south of us, and the cultural life it generates shapes a significant part of what we do. The Metropolitan Opera, the New York Philharmonic, the New York City Ballet — these institutions have a gifting culture that most florists don't understand. We do.
We handle opening night flowers, performance gifts, congratulations for soloists and conductors, and thank-you arrangements for directors and stage managers. Post-show gifting at the stage door is a tradition at the Met and we supply many of those orders. If you need flowers delivered to Lincoln Center — to a dressing room, a green room, or the lobby for a post-performance reception — we know exactly how to make that happen.
A few common Lincoln Center occasions we handle regularly:
- Opening night arrangements for the stage
- Congratulations flowers for soloists, prima ballerinas, and conductors
- Thank-you gifts for directors and production staff
- Post-show stage door bouquets
- Flowers for rehearsal studios and practice spaces
Broadway connections on the UWS
Many Broadway and touring company performers live on the Upper West Side — particularly in the 70s, 80s, and 90s between Central Park West and Broadway. We deliver to apartments before shows, to stage doors after performances, and to production offices for cast gifts. If you're sending flowers to a Broadway performer, there's a good chance we already know their building.
The neighborhood character
The Upper West Side has a particular aesthetic sensibility. Pre-war buildings, high ceilings, brownstones, cultural institutions on every corner — this is not a neighborhood that wants generic corner-shop flowers. Our clients here tend to care about design. They notice whether a stem is fresh. They appreciate arrangements that have a point of view.
Our full collection is designed with exactly that sensibility — each arrangement is considered, not assembled. The Designer's Choice, in particular, reflects what's actually beautiful at the market that morning, rather than a predetermined formula.
ZIP codes we serve
We deliver same-day to the entire Upper West Side: 10023 (Lincoln Center to 79th Street), 10024 (79th to 96th Street), and 10025 (96th to 110th Street). Same-day delivery is available for orders placed by 2pm. Flat rate $20 for Manhattan.
We also deliver across the rest of Manhattan — see all UWS delivery details.
Our flowers
A selection of our most popular arrangements for Upper West Side clients:
Designer's Choice — $100
Our most popular arrangement — made fresh each morning from the best stems at the market. Every Designer's Choice is different, and every one reflects what's genuinely beautiful that day.
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City Double Orchid — $195
Two statement orchid stems in a sleek vessel — designed for pre-war apartments and modern spaces alike. Long-lasting and architecturally elegant.
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Gabriela — $200
A full, lush arrangement in warm and rich tones — one of our most requested pieces for birthdays, anniversaries, and significant gestures.
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Belinda — $285
Our most statement-making arrangement — Belinda is designed to fill a room and mark a moment. Perfect for milestone occasions, opening nights, and significant celebrations.
Order now →Order from your Upper West Side florist — same-day delivery to 10023, 10024, 10025.
Call (212) 308-3794 or See UWS delivery options →
Frequently asked questions
Where exactly is Alaric on the Upper West Side?
Our studio is at 54 West 70th Street, between Central Park West and Columbus Avenue. We're steps from Central Park and three blocks from Lincoln Center.
Do you deliver to the Lincoln Center area?
Yes — Lincoln Center is three blocks from our studio. We deliver to the venues themselves, to dressing rooms and green rooms for performers, and to the surrounding streets. Call us at (212) 308-3794 for time-sensitive deliveries to a performance.
Do you deliver to Broadway theaters?
Broadway theaters are in Midtown, and yes — we deliver to stage doors, production offices, and theater lobbies across Midtown Manhattan. Many UWS residents send flowers to Broadway performers and we handle these regularly.
Can I get same-day delivery on the Upper West Side?
Yes. Order by 2pm for same-day delivery to 10023, 10024, and 10025. Delivery is a flat $20 across Manhattan.
What flowers suit a UWS apartment?
Pre-war apartments on the UWS tend to have high ceilings and classic proportions — they suit fuller arrangements and statement pieces. Our Gabriela, Belinda, and Designer's Choice all work well in these spaces. For something more architectural, the City Double Orchid fits beautifully on a console or dining table.
Can I order flowers for a performer at Lincoln Center?
Absolutely. We handle this regularly. Call us at (212) 308-3794 and let us know the performance, the performer's name, and any access details — we'll coordinate the delivery so flowers arrive at the right time and place.